Australians and life insurance: Misinformed, Misinsured?

The #misinsurance conversation

IBIS world in their most recent insurance industry report suggested that it is a lack of knowledge about most types of insurance that contributes to consumers' ambivalence towards life's risks.

As an adviser, it is crucial that you are prepared for effective 'misinsurance' conversations:


Zurich's whitepaper on misinsurance - where people actually have the wrong type of cover - sheds light on the lack of knowledge and understanding Australians have when it comes to their life insurance.


Client engagement resource

Zurich has developed a flipchart that advisers can use in their first meeting with a client to explain the insurance process and how cover levels may be calculated.


Are Australians misinformed?

Contact Us

For more information, speak
to your Zurich Business Development Manager.

1800 252 650

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